An NBA Team’s Championship Approach to CSR

Philadelphia 76ers executive Leslie Walker goes deep on what other organizations can learn from professional sports teams about connecting with the community.

There’s no question cities love their pro sports teams. But here's the really good news: Most pro sports teams love their cities right back.

In fact, sports franchises are among the leading practitioners of Corporate Social Responsibility — giving back in a way that benefits both communities and their own organizations.

In this episode of the Satell Institute's Executive Session podcast, Tom McGrath speaks with Leslie Walker, the executive director of the Sixers Youth Foundation, a longtime Satell Institute member. 

They discuss the intersection of Corporate Social Responsibility and professional sports, particularly focusing on the Philadelphia 76ers. Leslie shares her journey into philanthropy, the foundation's focus areas, current projects — and the many benefits the Sixers Youth Foundation has gained by being a member of the Satell Institute.

 Executive Session is available on all major podcast platforms, including Apple, Spotify, Amazon and YouTube. Subscribe now and don't miss any of these compelling conversations!