A Brand Builder On Why Giving Back Is Essential for Your Company's Success
In the debut episode of SI’s Executive Session podcast, branding expert Marc Brownstein talks about why CSR is no longer just a "nice" thing to do — it's essential for your company's long-term growth.
The Satell Institute is thrilled to announce a brand new podcast focused on Corporate Social Responsibility.
SI's Executive Session features fast-paced conversations with CEO members and other business leaders. Guests will talk about community impact strategies within their own organizations and share actionable insights on turning CSR into a strategic advantage.
In the debut episode, Marc Brownstein — CEO of branding firm the Brownstein Group and a founding SI member — talks about how authentic Corporate Social Responsibility can significantly boost brand reputation, employee engagement, and customer loyalty.
Among the topics Marc discusses with host Tom McGrath:
How cause-related marketing builds brand trust, especially among Gen Z consumers
The importance of authenticity and CEO engagement in CSR initiatives
Two brands that have leaned into CSR — and seen results because of it
The power and value of the Satell Institute's CEO conferences
Executive Session is available on YouTube, as well as major podcast platforms, including Apple, Spotify, and Amazon. Subscribe now and don't miss any of these compelling conversations!